Atelier das Artes
Atelier das Artes is a Portuguese store specializing in handmade crafts and crafting supplies.
MITIC was chosen to build an online store that would enable the brand to scale beyond social media and reach more customers.
Project Summary
Atelier das Artes started as a small business selling handmade crafts on Facebook, gradually building a loyal customer base.
To expand its reach and streamline the buying experience, the brand needed an e-commerce website that would put its products at the center while ensuring smooth navigation and an engaging shopping experience.
MITIC developed a tailored online store that categorizes products intuitively, integrates promotional campaigns, and allows customers to save favorites for future purchases.
Since its launch, the website has significantly boosted both customer engagement and sales, proving to be a game-changer for Atelier das Artes.
A Marketplace for Creativity
Understanding the artisanal market was key to structuring a website that captures the essence of handmade artistry.
We designed a platform where each product is highlighted with detailed descriptions and high-quality visuals, making the browsing experience immersive and inspiring for craft lovers.
With seamless category navigation, customers can quickly find the exact materials or finished products they need, making the shopping experience both enjoyable and efficient.
Turning Passion into Growth
By transitioning from social media sales to a fully-fledged e-commerce platform, Atelier das Artes gained complete control over its brand experience and customer interactions.
The integration of discounts, featured promotions, and a wishlist function has encouraged repeat visits and higher customer retention rates.
Now, instead of being limited by platform algorithms, the brand has a dedicated space to tell its story, showcase new collections, and build long-term relationships with its customers.
And now...
Atelier das Artes continues to thrive as a go-to store for craft enthusiasts.
With a solid digital presence and a continuously growing customer base, the brand is set for even greater success.
MITIC is proud to support Atelier das Artes in its digital evolution, ensuring the platform remains optimized, engaging, and ready for future expansions.